Introduction To Business Management Pdf
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This key introductory OU level 1 module provides an accessible and comprehensive introduction to business and management in a globalised world. Through readings and international case studies you’ll explore a wide range of topics in contemporary business and management: what motivates people to work; how to assess financial soundness of a business; what attracts customers; how economic crises affect businesses; and ethical challenges in business and management. Using a blend of text, audio video and interactive online activities, you’ll develop vital skills for study and for work in business, public or voluntary sector organisations. Modules count towards OU qualifications OU qualifications are modular in structure; the credits from this undergraduate module could count towards a certificate of higher education, diploma of higher education, foundation degree or honours degree. Browse qualifications in related subjects. What you will study Businesses make up a hugely significant aspect of global society and provide both goods and services for people to use and employment for a large proportion of the population.
This introduction to the fascinating world of business consists of seven blocks of materials that cover a wide range of topics in contemporary business. Each block consists of a Readings book in addition to an online study planner and interactive online activities. A wide variety of case studies are used to enhance your learning through application to real world situations. Two large case studies of real, international companies - one of them in video form – will help you understand the complexities of business and management and how different aspects of a business work together. In Block 1 you will learn what a business is and what distinguishes it from other types of organisations in the public and voluntary sector.
Introduction To Business Management Notes Pdf
You will gain a first insight into a business’s external environment and its main business functions, as well as into the nature of organisational structures, cultures and values. In Blocks 2, 3 and 4 you will learn about three of the main business functions: human resources management, accounting and finance and marketing. Block 2 looks at the people at work. You will explore what motivates people to work, and how organisations select, train and evaluate employees. Throughout the block you will learn about both the techniques that organisations use to manage their employees and how these human resource management techniques are perceived by and impact on the people working in the organisation. Sandisk cruzer format tool. Block 3 will give you an accessible introduction to financial information for business.
Talents and strengths to the vision. The resulting vision was to create an introduction to business curriculum that was first, and above all else, for the benefit of the student. The main question driving the team was, 'How do students learn?' We do not mean, how do they memorize for tests. But rather, how can we transmit information, knowledge.
Introduction To Business Management Textbook Pdf
Check for plagiarism free spanish. In this block you will learn how to read and interpret the main financial statements produced in a business, a crucial skill for any student of business and management. Block 4 is about marketing. You will explore the importance of marketing in a business and how a marketing plan is put together, including the collection of marketing research, understanding customer behaviour and tailoring products and services to meet customer requirements.